11. Contact referral prospects as soon as you can and keep the referral source in the loop.

Your referral sources need to know what it going on with the referrals they give to you.. Remember, these are their friends, family, and colleagues. These are the people that they see the most often and share connections with. Keeping your sources in the loop will help both you and them. Let your sources know you are on top of their referrals and you care about their relationships with the people they referred to you.

Today: Send emails to all of your referral sources updating them on the status of your contacts with their referrals. Send updates when you feel it is appropriate.

This entry was posted on Monday, February 5th, 2007 at 8:53 am and is filed under Referral Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.