The Customer Loyalty Myth is the belief that your business can grow at the pace you desire simply by creating great customer/ client experiences, total customer/ client satisfaction, and unwavering loyalty. While these are critical components for any successful business, they usually only results in incremental growth. The Missing Link is leverage. Leveraging all your hard work into specific referrals, and introductions. Turning your customers willingness to recommend you into tangible connections will create exponential growth.
Are satisfaction and loyalty still important? Of course? But satisfaction and loyalty usually only lead to incremental growth. For exponential growth, you want a culture and systems to create customer leverage. Customer leverage will grow your revenue without increasing marketing expenses.
C-Suite | Leaders & Managers | Business Owners | Advisors & Consultants
Usually 45-60 minutes. Can be coupled with a breakout session to go deeper into strategies presented.
Rapid Fire Referrals | Referral Coach Academy | Top-Producer Coaching
“Bill Cates’ presentation exceeded our expectations. I’m getting great feedback from the attendees. He was funny. He was motivational. We will definitely have him back!”
Lisa Muller
Meeting Planner
“Great presentation. Bill Cates really got me thinking about my business in new ways. He made a lot of sense. I can’t wait to put his recommendations to work.”
Les Picker
Business Owner
Speaking Presentations